Media Relation

Today's business environment demand deep understanding of media in India and keeping this in mind, Avian Media looks at media relations as an integral service line for its client. Avian Media has a media planning cell that exclusively focuses on media – developing and maintaining databases with extensive journalist profiles that provide necessary information to position and place, media opportunity mapping, and media planning.

The media planning cell also provides deep insights on the media and journalists to client servicing executives across the network. The teams are thus able to provide clients with strategic media counsel and are able to convert media opportunities into articles more often due to insights provided by the members of the cell.